What can a group do that an individual can’t?
The answer could not be simply about scale or scope, because with enough time and resources an individual can compensate. The project had to engage with the specific advantages of having a large body of diverse individuals all working together to generate a whole larger than the sum of its parts. How do we properly capitalize on our strengths as a group operating together and not simply pound out a greater number of collective hours as a workforce?

Entering into the world of Second Life is an unnerving experience. Fantastical anthropoid forms dart around the screen, flying, gyrating and whizzing along every axis. Avatars radically alter their appearance, cast spells and interact with whimsical virtual objects. But the world of Second Life is not unnerving for how different it is from traditional human reality. It is unnerving in its refracted similarity. Second Life is an unnerving universe of the uncanny.